Código y Nombre de la Asignatura: ADM 0053 - INTERNATIONAL CONTEMPORARY ANALYSIS |
División Académica:
Escuela de Negocios
Departamento Académico: Dpto. Mercadeo y Neg. Internac ADM 7510 Calificación mínima de 3.0 Número de créditos: Intensidad horaria (semanal para nivel pregrado y total para nivel postgrado): 3.000 Horas de Teoría 0.000 Horas de Laboratorio Niveles: Educación Superior Pregrado Tipos de Horario: Teoría -This course provides the students the necessary elements to understand the global market place. They will research available specialized literature on our major foreign markets and investigate deeply the main political, cultural and economical undercurrents impacting them. Devise business strategies directed to overcome barriers to entry. 3. JUSTIFICACIÓN. -Ability to adapt to an ever changing business environment is main focus of strategic management. An international business professional must be able to accurately diagnose the main characteristics of the target market and set in place strategies to successfully manage them |
Regresar a Anterior | Nueva búsqueda |