Información detallada de curso |
Primer semestre 2017
Abr 24, 2024 |
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| Código y Nombre de la Asignatura: IGL 1380 - BUSINESS ENGLISH IV |
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División Académica:
Instituto de Idiomas
Departamento Académico: Dpto. Lenguas Extranjeras IGL 1370 Calificación mínima de 3.0 o Homo. Inglés Negocios Int. 004 o Certificado Inglés Negocios In 004 o Examen Clasif.Inglés Negocios 004 Número de créditos: Intensidad horaria (semanal para nivel pregrado y total para nivel postgrado): 4.000 Horas de Teoría 0.000 Horas de Laboratorio Niveles: Educación Continua, Educación Superior Pregrado Tipos de Horario: Teoría This course is addressed to the students who have reached a B1.2 level of the CEFR on their placement test, or to those who have completed the previous level, Business English III. This level focuses on developing the four linguistic skills: reading, writing, speaking and listening with an emphasis on vocabulary related to the area of International Business. 3. RATIONALE Globalization has brought many challenges that all professionals need to face in order to be more competitive and marketable. Among these challenges is the need to adopt a foreign language that would facilitate communication within the international environment at a professional and personal level. The Instituto de Idiomas has designed this Business English program for studentsin order to contribute to their intellectual, professional and cultural development through English. 4. OBJECTIVES 4.1. GENERAL OBJECTIVES This course provides students with a general introduction to Business themes while developing their communicative competence in English in the four linguistic skills-listening, reading, speaking, and writing. Students will also build their business and critical thinking skills while continuing to use and learn international business-related vocabulary. Students during the course should be developing a B1.3 level of English. 4.2. SPECIFIC OBJECTIVES Identify the general and specific information contained in a text, make inferences, and draw conclusions. Identify and correct fragments and run-on sentences in varied sentence forms (simple, compound, and complex sentences). Write an organized and logical informal feasibility and progress report in memo and letter format. Identify general and specific information, make inferences and draw conclusions from short and longer talks and conversations. Deliver a persuasive individual presentation, using storytelling and effective closing. Participate in business meeting, developing and supporting ideas. Identify and build vocabulary on marketing, CRM, finance, and strategic planning. Identify strategies to effectively manage and conclude meetings. In addition the following grammatical structure will be covered in the course: time clauses, adjective clauses, gerunds and infinitives, and reported speech. 5. CONTENT Topic 1 Marketing strategy Topic 2 Customer relationship management (CRM) Topic 3 Finance Topic 4 Decision making 6. BIBLIOGRAPHY Business Advantage (Intermediate |
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